ERA MAKEUP

Run through the period makeup evolution!

1920’s

Model 1: Abigail LeDuke. Project: POSTCARDS FROM MORROCCO, Photoshoot for Rebecca McConnon. Hair & Makeup based on a clean flight attendant from the 1920’s.

Model 2: Sorcha Carrigan.

Attributes of the 1920s:

  • Pale Complexion: Fair, porcelain-like skin with heavy foundation or powder.

  • Bold Eyebrows: Thin, extended, rounded and pencilled in for a defined look.

  • Smoky Eyes: Dark eyeliner, heavy mascara, and dark eyeshadow (charcoal or brown) blended downward.

  • Dark Lips: Deep red, berry, or plum lips with a defined "Cupid's bow."

  • Defined Cheeks: Bold blush applied high on the cheekbones, often in bright pink or reds.

1930’s

Model: Aoibhe Rice. Project: MUCH ADO ABOUT NOTHING, Photoshoot for Megan Culleton. Hair & Makeup based on a pre-war England.

Attributes of the 1930s:

Soft, Dewy Complexion: Luminous skin with a light foundation, and subtle contouring.

Arched Eyebrows: Thin and well-defined, often with a high arch, creating an elegant and expressive look.

Smoky Eyes: Eyeshadow in soft browns, greys, or taupes with defined eyeliner and voluminous lashes.

Defined Lips: Fuller, softer lips in shades of deep red or rose, with a more natural shape, less angular than in the 1920s.

High Cheekbones: Soft blush applied to the cheeks, focusing on defining the cheekbones with subtle contour.

Curly Bobbed Hairstyle: Short hair, often styled in soft waves or finger waves, giving a glamorous, vintage look.

1940’s

Model: Sophie Boylan.

Attributes of the 1940s:

  • Glowing, Natural Complexion: Soft, radiant skin with light foundation and bronzed for a sun-kissed look.

  • Well-Groomed Eyebrows: Defined, arched eyebrows with a fuller shape than in the 1930s, giving a more natural but still polished appearance.

  • Defined Eyes: Dark eyeliner on the upper lash line with a slight wing, soft eyeshadow in neutral tones, and thick lashes.

  • Bold Red Lips: Classic red lips, often in a matte or satin finish, with a slightly rounded or bow-shaped contour.

  • Soft Cheeks: Blush applied with a focus on the apples of the cheeks, creating a soft, youthful glow.

  • Victory Rolls and Curls: Hairstyles were often styled in "Victory Rolls," pin curls, or soft waves, reflecting wartime fashion and elegance.

1950’s

Model 1: Sorcha Carrigan.

Attributes of the 1950s:

  • Flawless, Matte Complexion: Smooth, even skin with a matte finish, often achieved with powder or foundation for a polished look.

  • Full, Defined Eyebrows: Natural but shaped with soft arches, fuller than earlier decades, creating a balanced and feminine look.

  • Classic Cat Eyes: Bold eyeliner with a winged shape, often paired with soft eyeshadow in neutral tones, accentuating the eyes.

  • Bright Red Lips: Iconic red lips, often with a matte or satin finish, featuring a perfectly defined shape, sometimes with a slight cupid’s bow.

  • Rosy Cheeks: Blush applied to the apples of the cheeks for a youthful, fresh appearance, often in shades of pink or coral.

  • Voluminous Hairstyles: Bouffants, poodle cuts, and soft curls were popular, often styled with volume for a glamorous, feminine look.

Model 2: Sydney

1960’s

Model: Sorcha Carrigan

Attributes of the 1960s:

  • Matte, Pale Complexion: Light foundation or powder for a smooth, porcelain-like finish, often with subtle contouring.

  • Dramatic Eyebrows: Bold, defined eyebrows with a thick, natural shape, often darker than the hair colour for emphasis.

  • Bold Eyes: Thick eyeliner, especially on the upper lash line, often extended into a dramatic wing; false eyelashes were used heavily to create a wide-eyed look. Twiggy-inspired eyes were popularised.

  • Soft, Nude Lips: Lips were often kept neutral, with pale pink, peach, or beige shades for a soft, understated finish.

  • Heavy Blush: Blush applied to the apples of the cheeks, giving a rounded, youthful flush with emphasis on high cheekbones.

  • Mod-Inspired Hairstyles: The beehive and sleek bobs were popular, often styled with volume and structure for a bold, modern look.

1970’s

Model: Ruby Costello.

Attributes of the 1970s:

  • Natural, Sun-Kissed Complexion: A warm, glowing complexion with a lighter foundation, often featuring a subtle tan or bronzed look to reflect the era’s love for outdoor activities.

  • Soft, Defined Eyebrows: Eyebrows were naturally shaped, often fuller than in previous decades, with a more relaxed, softer arch.

  • Earthy, Natural Eyes: Eyeshadow ranged from warm, earthy tones such as browns, oranges, and gold to pinks, often paired with mascara to create a more natural, relaxed look. Eyeliner was soft, applied sparingly or not at all.

  • Neutral or Warm Lips: Lip colours ranged from soft nudes to warm browns and corals, often with a glossy finish for a more natural and youthful look.

  • Subtle Blush: Blush in peach or soft pink tones, applied lightly for a fresh, natural flush.

  • Long, Shaggy Hairstyles: Loose waves, voluminous hair, and shaggy cuts were popular, reflecting the free-spirited and bohemian trends of the era.

1980’s

Model: Izzy.

Attributes of the 1980s:

  • Dewy, Glowing Complexion: Radiant, almost shiny skin with a healthy glow, achieved with heavy foundation and highlighter to create a luminous look.

  • Bold, Defined Eyebrows: Eyebrows were thick and bold, often darker than the hair, with a more natural, but still defined shape.

  • Dramatic Eyes: Eyes were the focal point with bright eyeshadows in vibrant hues like neon pinks, blues, purples, and greens, paired with thick eyeliner.

  • Bright Lips: Lip colours were bold and vibrant, often in reds, hot pinks, or corals, with a glossy or matte finish for added impact.

  • Heavy Blush: Blush was applied generously in bold shades like pink or peach, often sweeping from the apples of the cheeks towards the temples for a sculpted effect.

  • Big, Voluminous Hairstyles: Hair was big, permed, and styled with maximum volume, using lots of hairspray to achieve the iconic, voluminous, and teased look.

  • Glitter and Shimmer: Glitter was commonly used on the eyes, cheeks, and lips, adding an extra layer of fun and flamboyance to the makeup.